Archive for the ‘Managerial Economics and Business Strategy’ Category
Thursday, July 28th, 2011
The Lowest Price we could find is $245.95 $124.94Packed with powerful examples from actual managers, MANAGERIAL ECONOMICS, 12e teaches you how to think analytically -- and make better business decisions. Written by a seasoned and well-respected author team, Managerial Economics equips readers with the economic tools to avoid analytic pitfalls and ...
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Tuesday, July 12th, 2011
The Lowest Price we could find is $85.00This book is about marketing and marketing strategy planning. And, at its essence, marketing strategy planning is about figuring out how to do a superior job of satisfying customers. This author team takes that point of view seriously and believes in practicing what ...
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Monday, July 4th, 2011
The Lowest Price we could find is $3.00Basic Marketing 16e builds on the foundation pillars of previous editions the four Ps framework, managerial orientation, and strategy planning focus. 16e builds upon its pioneering beginnings that introduced the four Ps to the introductory marketing course. The unifying focus of Basic ...
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